Social media integration in websites will become even more indispensable in 2014. Mostly because it plays an important role of SEO (search engine optimization) or in other words how easy is to find a website by searching different content of text on Google or other similar browsers. SEO main milestones are social media, content and links.
What is common to social media and SEO? They both love fresh, new and relevant content. For example, you deny usage of social media and therefore you update information about your company more rarely comparing to interactivity and frequency on social media. The consequence is that your websites’ content has rare occurrence on search engines; you are likely to rank lower than your competitors which use social media. As well, if you don’t use social media, you loose these benefits:
Brand awareness Increasing;
Gives your brand an organic, human feel;
Gives you a medium through which to communicate with your customers & potential customers;
Builds consumer trust;
Increases customer loyalty;
Facilitates word-of-mouth marketing;
Allow you to follow up on what’s being said about your brand (Source: Social media marketing).
In order not to vanish on Internet, we believe that every company must go hand in hand together with social media and SEO.
